Monday Reading Roundup Take #21

What I think you shouldn’t have missed last week…

Reading Welcome to a new edition of our almost-weekly reading roundup. First of all, I’d like to wish you Happy Monday! Hope your week is as bright as today’s sun, keep busy but don’t stress out, but before anything else, try reading the posts I’ve run across!

Tanya Maslach, guest writer on Women on Business gives businesses a new perspective: a few great lessons they could learn from Hollywood.

Liz Strauss, in her “Visible Authenticity” series, identifies 10 blogger best practices we should use when extending our reach.

We’ve all heard of sucessful blogger pitches, of results and of how we should adapt our message to each of the persons we contact. If you really want to see how it’s done, Tod Defren of PR Squared has published a great case study showing how exactly one should write to fit the profile and background of each blogger they contact.

Regardless of their field, ailing businesses have some common issues. Karen Swim of Words for Hire has identified 5 of the common problems businesses on a falling trend seem to be caught up in.

Mary Schmidt, a guest author on Lip-Sticking, has come up with a funny list of things to do when you want your emailes automatically ignored.

And to finish this week’s roundup on a funny note, I recommend Ian Lurie’s Geek Guide to Problem Solving, or otherwise put, 10 ways to think for yourself.

What did I miss? No matter how hard I try, I definitely can’t read all the great posts published in a week. So please tell me what you’ve come across and let’s all share our findings!

Have a lovely week!

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This post has 4 comments

  • Andrew

    Alina,

    A very good round up. I’ve just had a quick look at Liz and Karen’s posts. They are both well worth a read, and I particularly like the emphasis which Liz puts upon finding your own blogging voice.

    I look forward to reading the others later in the week – Mary’s discussion looks particularly interesting.

    Andrews last blog post..Employee rights and responsibilities part 9: Cultural differences or abuse of rights?

  • Alina Popescu

    Andrew, I’m glad you’ve enjoyed the articles in this roundup. I look forward to reading your comments after reading all of them.

  • Andrew

    Alina,

    As I commented in Mary’s post, I think a lot of the practices which she refers to are those generated by computers set up to spam anyone they can.

    Those who are attempting to exploit email as a marketing medium in a legitimate fashion would be well advised to avoid the type of practices which Mary talks about if they do not wish their messages to receive the same treatment as that of spam.

    Ian’s approach toward problem solving appears to reflect a great deal of common sense, and I particularly like his point about breaking tasks down into bite sized pieces.

    One trap with respect to problem solving which I think that it is all too easy to fall into is that of getting too far involved that we lose our ability to think clearly. That’s when we need to hear the basic common sense perspectives offered by people like Ian.

    Unfortunately, I have not had the opportunity to read the other entries which you mention.

    Andrews last blog post..Employee rights and responsibilities part 9: Cultural differences or abuse of rights?

  • Alina Popescu

    Andrew, unfortunately, there are a lot of people that think they know how to do email marketing, but have no idea. It’s not just automatic email sending.
    Don’t worry about not reading them all. I’ll have fresh ones on Monday anyway :D

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