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	<title>Comments on: Twitter for Businesses: The Rule of Something Extra Applies</title>
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	<link>http://wordsofabrokenmirror.com/2009/07/03/twitter-for-businesses-the-rule-of-something-extra-applies/</link>
	<description>Online and Offline Marketing and PR</description>
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		<title>By: Alina Popescu</title>
		<link>http://wordsofabrokenmirror.com/2009/07/03/twitter-for-businesses-the-rule-of-something-extra-applies/comment-page-1/#comment-2181</link>
		<dc:creator>Alina Popescu</dc:creator>
		<pubDate>Tue, 07 Jul 2009 07:50:58 +0000</pubDate>
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		<description>Hi Karen! You are quite right! I never could understand how doing something you know isn&#039;t quite right can be explained when business is involved:)</description>
		<content:encoded><![CDATA[<p>Hi Karen! You are quite right! I never could understand how doing something you know isn&#8217;t quite right can be explained when business is involved:)</p>
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		<title>By: Karen Swim</title>
		<link>http://wordsofabrokenmirror.com/2009/07/03/twitter-for-businesses-the-rule-of-something-extra-applies/comment-page-1/#comment-2180</link>
		<dc:creator>Karen Swim</dc:creator>
		<pubDate>Mon, 06 Jul 2009 22:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://wordsofabrokenmirror.com/?p=524#comment-2180</guid>
		<description>Alina, I couldn&#039;t agree more! Putting tactics ahead of strategy is the business equivalent of cart before the horse. While everyone intuitively knows it is wrong, so many companies are guilty of it.

&lt;abbr&gt;&lt;em&gt;Karen Swims last blog post..&lt;a href=&quot;http://feedproxy.google.com/~r/WordsForHire/~3/QPzaf5fXInA/&quot; rel=&quot;nofollow&quot;&gt;All the Cool Kids are Doing It&lt;/a&gt;&lt;/abbr&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Alina, I couldn&#8217;t agree more! Putting tactics ahead of strategy is the business equivalent of cart before the horse. While everyone intuitively knows it is wrong, so many companies are guilty of it.</p>
<p><abbr><em>Karen Swims last blog post..<a href="http://feedproxy.google.com/~r/WordsForHire/~3/QPzaf5fXInA/">All the Cool Kids are Doing It</a></em></abbr></p>
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