Appearances, surprises and possibilities

Often times, we see what people put out there. Their personal choice of branding influences our perception. We see this serious anchorman, all dressed up, nice suit, all business look. Think Tom Green. Would you imagine him in a freestyle hip hop duo with Xzibit? And yet he did get into it! Check it out and make up your own mind abut what the man can do.

Personal brands can change; we can reposition ourselves, the same way it happens with products and services. We are never bound by the limits of the image we have projected out there. But a good personal brand that people recognize will always help us promote new projects. Millions of possibilities if we ever get bored, only one rule: actually be good at it :)

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This post has 2 comments

  • Karen Swim

    Hi Alina! Wow, never thought I’d see Tom Green dropping beats like that! LOL! I love your point about personal brands. It is possible to adjust a strong personal brand when done well and carefully. Some brands have such a strong affinity (like Harley Davidson) that any change risks losing a loyal base. However, as you mentioned if you expand in an area that you do well you can build on your base.
    .-= Karen Swim´s last blog ..Creepy Strangers and Bad Sales Tactics =-.

  • Alina Popescu

    Yes, he’s quite surprising! I think it helps knowing there are always possibilities, that you can always surprise people. It prevents feeling trapped and helps you realize what you do is your choice. You’re in it for the thrill, or something close to it :)

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