This page gathers WoBM’s best post on PR, Marketing and business in general. The article list will be updated every once in a while so that fresher top content is added to it. Enjoy!

Best of 2010

Building relationships: Threats never work

Best of 2009

5 surefire ways for tech support to make customers drop like flies
Rules of pitching: keep track and follow up!
When did common sense become the pleasant surprise of PR?
What feeding stray dogs taught me about word of mouth marketing
PR people, stop being sloppy and pay attention to details!
Why outsourcing PR services is really a bargain
The trouble with a fully automatic life
Guilt trips and business emails
Appearances, surprises and possibilities
You’re in PR? That’s loads of parties and celebs, right?
Why press releases should not be a treasure hunt!
5 Social Media Lessons You Can Learn from Bikers
Twitter for Businesses: The Rule of Something Extra Applies
Want long term deals? How’s your Customer Service?
If you’re gonna PR spam, at least be smarter about it!
Twilight star needs real online personal brand strategy
Rule #1 of Effective Replies to Customer Emails: Read and Understand the Inquiry
Can Twitter create real value for your business?
Why You Need PR and Marketing Counseling Yesterday
Keep the promise you make in the subject line
5 Ways to Make Sure You Never Get to the Second Meeting
Investing in relationships always has excellent ROI

Best of 2008

The Best Economic Crisis Advice Ever!
How to reply to questions about your competitors?
How to find problems to fix
Romania Has a Big Marketing and PR Problem
PR Specialist = Having Lots of Great Ideas
And They Still Sell Them!
Organize Games and Contests to Promote Your Business
Saying Twitter is a Waste is Stating the Obvious
Cool Features Never Impress Anyone
How to Throw a High Class Summit and Pay Little for it
The Secrets Behind Link Love Posts
No PR Leads to Bad PR
Scaring Customers into Buying A New Product – Bad Strategy Choices
Keep Your Audience In Mind Every Step of the Way
Social Media Love Comes With Great Content. Really?
There Are Consequences When You Cancel a StumbleUpon Discovery
Blog PR Tips: Don’t Pitch to Dead Blogs
What Trying to Convince Boys to Let Me Play Football Taught Me
Linux – The Best Way to Increase Girls’ Sexiness Factor
Research, Bookmarking and Annotations Go Social on Diigo
How Thorough Are You When You Check Trackbacks?
Why Do I Have to Sign In before I Comment?
Refunds – How you benefit from offering them
Technical Assistance – Must Have or Differentiator
Know Thy Competition
Should We Fear Our Competition?
Successful Partnerships: Trust Isn’t Optional
How to Handle Being Under-appreciated

Best of 2007

Why all the Fuss about Blogs in Marketing Strategies?
Never Forget Who You Are Writing for
Why Janine Should Fire her PR and Marketing Teams
Why Don’t You Reply to Your Emails?
Which Brand Would You Choose for a Tattoo?
How to Use Promotional Videos
Error Retrieving What You Wished For! Retry? Y/N
Don’t Force Your Services on Me!
Do Looks Really Matter?

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