Blogging Tips

Free Ebook: Corporate Blogging Guide by Blogsessive.com

Alex Cristache, the mastermind behind Blogsessive.com and the QBKL Media design studio, has just release a free PDF eboook called “Corporate Blogging Guide”. This comprehensive collection of useful tips and back to the basic explanations of the whole blogging process is meant to help companies assess their need of a blog, draw some goals, come up with a blogging strategy, choose the best available tool and start reaching out to the blogging community.

All you have to do to get this business blogging ebook is to subscribe for free to Blogsessive’s RSS feed and you’ll spot the download link at the end of each article in the feed. If you’re already a Blogsessive RSS subscriber, you only need to click the link, it’s already there :) corporate-blogging-guide

Yours truly played a little but significant part in the process of getting the Corporate Blogging Guide published, meaning I helped Alex translate and did a bit of editing as well. So download it, read it and let Alex and I know what you think :) Oh, and happy blogging!

Monday Reading Roundup Take #18

What I think you shouldn’t have missed last week…

ReadingNice to see you all at a fresh new edition of our Monday Reading Roundup! I’ve prepared some cool articles from the week past for you to enjoy.

But I want to start on a hillarious note. We’ve all been dealing with spammers for a long time. They waste precious moments, never take no or an answer and basically are so many we can’t possibly add all the addresses to our blacklist…So here’s a little laughing of them and our own problems: Mihaela Lica discovered that spammers are stupid and can definitelly prove it!

When promoting your business on the internet, you will make some mistakes. Some might harm more than you could ever predict, so here’s a list of what not to do when promoting your business online from Cath Lawson.

Janelle asked a great question on Create Business Growth: while we know we are extremely dependent on the internet as individuals, have businesses become too dependent as well?

RSS subscribers come and some are lost along the way. If you’re thinking of getting them back, you should definitely read this guest post on ProBlogger by Glenn Allsopp.

When the winter holidays are approaching, we all think of the gifts we want to give to others. Karen Swim recommends a few gifts to give ourselves, to make us happier and stronger for the new year.

Thinking of pitching a blogger? Not all of them have personal “how to pitch me” guides, but if you use Diana Huff’s you’ll probably throw in a successful one. And here’s some advice from the other side of the border, the PR person’s view on pitching by Alan Weinkrantz.

And to end on the note I started with, here’s a little something from Jeff Pulver: The Twitter Girl Song!

Have a great week and see you next time!

Monday Reading Roundup Take#17

What I think you shouldn’t have missed last week…

ReadingToday is Wolrd AIDS Day and also Romania’s National Day! Thank you all for joining me on this week’s monday reading list on such a special occasion!

We’re all crazy about all things social media, both general and niche. But while there are plenty of niche social media sites, only a few can be considered successful. What differentiates a good site from a bad one? Find out on Traffikd.

When you run a business blog, turning your readers into buyers is one of your major goals. Danny Thompson of Busines and Blogging explains how to achieve your goal without annoying your readers through shamless sales pitches.

Cath Lawson discusses the “Free” concept. Find out more about when and how offering free producs or services helps your business.

In a guest post on Women on Business, Mark Tewart teaches 4 politically incorrect lessons aimed at helping women succeed in their career. Go on and read it, it really is wonderful advice!

Businesses count on holiday sales to increase their incomes. But with this year’s recession on our doors, it looks like holiday sales won’t be as easy as before. So here are some tips from Noobpreneur to get sales in this year’s season.

Comparisons seem like the perfect way to get a clear image of our own accomplishments. Yet most of the times, given interests, abilities and fields are extremely different, it’s like comparing apples to oranges. Michael Martine explains why comparisons are not good for your blog’s (or business’) health.

The economic downturn is driving everyone to cost reduction. Costs are diminished, while also trying to boost sales. In this economic environment, consultants, coaches and creatives still need to maintain their current rates. Here’s a simple Q&A post aimed at helping you keep your rates and still get business from Barbara Rozgonyi.

Ian Lurie has done it again: another post that will make you laugh to tears yet still be extremely useful. A guide for an SEO’s wife/girlfriend/significant other to the perfect Christmas Gift!

Brian Fetherstonhaugh of OgilvyOne has launched an interesting theory on how the 4Ps of Marketing (Product, Placement, Price, Promotion) have become the 4Es (Experience, Everyplace, Exchange, Evangelism). To get you started, read Katherine Liews’s (Brand Curve) review of this theory first.

That’s it for today! Don’t forget to add your recommendations in the comment box :)

New Guest Post on Blogsessive

Alex invited me to write another guest post on Blogsessive and I gladly accepted his offer. After my first entry on his blog, here’s an excerpt of my latest contribution to his wonderful blogging tips, Networking 101 – Building Relationships with Bloggers:

All blogs are written so that others could read them. This statement is true for both personal and business blogs. Otherwise bloggers wouldn’t take their diary online. So from the moment you publish your first post, you’ll be waiting for your soon-to-be readers and their take on what you have to say.

While waiting for readers to discover you might be a choice for some, the more impatient ones of use will approach readers proactively. And by far the most effective way to get them to read your writings is to bond with them, so them you’re worth exploring.

I’d love to hear your thoughts on the matter! Besides, as my blog is only randomly accessible, I’m glad to know we can connect someplace else

Monday Reading Roundup Take #14

What I think you shouldn’t have missed last week…

ReadingWelcome to the 14th editon of WOBM’s reading roundup! Hope you enjoy it and find something useful to help 2009 will be the year of increased interaction between brands and their targets. This is what Shannon Nelson of Pierce Mattie Public Relations believes will happen in next year’s business world.

Marketing and Sales, two deparments for which lots of virtual ink has flown, especially when it comes to them collaborating more effectively. Kyle Flaherty of EngageInPR has published an interesting article on what marketing should learn from sales.

There’s been quite a lot said on bad blogger pitches and they still happen. Here’s a nice list of the biggest 5 mistakes ever made when approaching a blogger, from the other side of the email – PR Meets Marketing. I’m guilty for more than half, not necessarily with bloggers.

Chris Brogan, just like yours truly, is not a big fan of Facebook. Yet he wrote an amazing guide on how not to be a jerk over there.

Our education is something we need to keep improving. Here are 5 free ways to do just that spotted by Women on Business.

What do do if your clients don’t read blogs? And a lot of people don’t or don’t know what they’re reading is a blog. Telling them won’t help, as they might get irritated. So here are five ways to approach those who are not blog lovers from Michael Martine of Remarkablogger.

If you’re wondering which are the do’s and don’ts of video, Benjamin Wayne has published a extremely insightful guest post on this topic on Drew’s Marketing Minute.

And to end this week’s edition in a cheerful way, here’s a funny and easy html guide for copywriters from Conversational Marketing.

Did I miss something really important? Please share it in the comment box!