Design Insight

Find Great Photos, Write Smart Taglines and Win up to 10,000 USD

Are you a great researcher with eye for creative photos? Can you write smart and catchy taglines to match those photos and turn them into great ads? Noodle, a site dedicated to helping students find the perfect fit for a college or other classes or education programmes they might be interested in, challenges you to test your skills. All you have to do is join their contest at Prova.fm, find great photos and write matching captions to win up to 10,000 USD. Continue reading

Popularity: 1% [?]

How to Give Your Business a Dazzling Identity?

Guest post by Ben Johnson

Have you created a logo design for your business? If not, then you have got to get one. Why? Well, because your logo design gives your business a face. If you create a good looking logo, then your business will look really good. If you create a low quality design, then you will mess up the image of your company. So, it’s your logo design that can either mess up your business image completely or give it a dazzling identity.

To give a good-looking face to your business, you need to create an attractive logo. Once you create a dazzling identity, you will be able to win the trust of your market. How? Remember, your market won’t be able to meet you personally or see you physically – They will only see your logo and try to determine how reliable you are.

So, if your business has a pretty face (logo), you will create a pretty good impression.

Now…To give your business a dazzling identity with a top quality logo design, there are several elements you need to take into consideration to make it a success. Let’s discuss them: Continue reading

Popularity: 1% [?]

Prova.fm – Crowdsourced design meets social media exposure

Prova.fmAt a first and quick glance, Prova.fm does not seem to offer much more than other crowdsourced design sites. You basically are promised agency level designs for your logo, website, ads and more which also fit in your budget. The procedure is not new. You create a design contest for which you fill out a brief, set the amount you want to pay and wait for designers to submit their work. Just like in other cases of design contest sites following a similar pattern, you get more proposals than with any other agencies, you can interact with the designers and ask them to make the changes you need to pick the perfect fit.

Designers on the other hand get to showcase their work and if they are the lucky winners, they also get paid for their work. If they don’t win the contest, they can still submit their templates to a dedicated section of Prova.fm and get paid if someone else than the original company requesting the design work purchases them.

Pretty much a basic model, even if done perfectly, up to here. After spending some more time on the Prova.fm website and reading more about them on the Internet, I finally got to pinpoint what sets them apart. All contests can be promoted on various social media websites and combined with the voting system for submitted designes, companies looking for brands that work get to test them against their target audiences. Continue reading

Popularity: 4% [?]

Fresh New Look for WoBM

Hi everyone! As of late last night, Words of a Broken Mirror has a new theme, designed especially for me by Alex Cristache of Blogsessive through his amazingly creative design company, QBKL. We went for a more professional and clean look, staying true to a red based color scheme. Because I am a red maniac and luckily for me Alex indulges this weakness of mine :)

I want to thank hig again for designing the theme, helping me implement it, and taking the time to explain things to me so that I could understand his point of view. I can be a designer’s nightmare if I really put my mind to it, you know! :)

I’d really love to hear what you have to say about the new look. I hope you all love it, as I am thrilled with how my pr and marketing blog looks like right now!

Popularity: 11% [?]

And They Still Sell Them!

We live in a marketing and branding world where Jack Trout warns us that death is the punishment for companies who do not differentiate. Bloggers are trying hard to get unique or customized blogs to support their online brand. We all strive to promote a special something that’s only ours. But is it really necessary? Is it the only way? Or is the uniqueness also nurtured by something else rather than design or having your product photo recognized by everyone without seeing the logo?

I’ve been thinking lately of some large car manufacturers. Peugeot, Citroen, Ford, Toyota, all strong players in the international market. They all have something in common: producing some small cars, perfect for the city life. But let’s take a closer look at how these cars look like:

Continue reading

Popularity: 100% [?]