Insults: the fastest way to losing customers
Whenever dealing with potential or existing customers, try to apply this simple rule: make sure you never, ever offend them. Because insults are not the best tool there is to get new business your way. Now that we’ve already remembered this simple rule, someone should really tell Ryanair! They apparently weren’t awake when this was taught…
What brought this on? A friend pointed out this intriguing story on Wired about Ryanair offending a blogger through comments. So what did the blogger do? He thought he had discovered a security leak and wrote about it. And later admitted he was too quick to expose a threat that wasn’t really there. Ryanair’s spokesperson admitted it was them spreading out the bad words. Don’t dream of an apology though, actually, here’s what they said, according to the same Wired article:
Popularity: 9% [?]
