Online content is volatile, out of control and sometimes harmful. We all know it and try hard to stay on the safe side and use common sense when posting our own writings on the Internet. Other than that, content is a great source of revenue, if played smart, and when it’s user generated, it can be turned into a money making resource with little to no creative effort.

But the tricky part with user generated content is responsibility. Technically, it’s enough to have a disclaimer on your website saying you are not responsible for what users post and then let all the ugliness of abuse, offense and gossip take over your online space.

The most recent successful recipe for online fame built on such negative concepts is College ABC, a gossip site for college students that encourages them to post anonymous messages about their colleagues. The amount of negative comments, going from simple gossip to insults and bullying is impressive. And the fact that it comes for people in college is even more disturbing, but not exactly surprising, as a degree does not guarantee intelligence, nor common sense. Continue reading

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