Guest blogging is one of the best ways to get a blog or website known and target new audiences, we all agree with that. Welcoming guest posters is also a great way to provide fresh content to your readers and target the crowds the invited author already appealed to. By analyzing these two sides of the guest blogging scene, you can easily tell this is a win-win promotion practice.

No wonder it has spread throughout the blogosphere and it has created a need for the proper tools! A while back I wrote about the launch of My Blog Guest, a place where guest posters and blog owners could meet, connect and see how they could help each other out. It looked promising and I decided to try out Ann Smarty’s project and see for myself how it worked. Continue reading

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Guest post by Philip Rudy

Getting your website some exposure can be one of the hardest things to do, especially when you are first starting out. Getting traffic to your website revolves around a lot of different things, like making sure you have great on-site SEO and a website that has great value to begin with. Once you have these two basic (but sometimes very difficult to accomplish) things in order, the next step to gaining more traffic involves link building – which means generating a lot of back-links, meaning links that are on someone else’s site and lead to yours. Google recognizes back-links as one of the biggest key ingredients to ranking a website and the more you have the better your website will rank in Google’s search engine.

So how do you get quality back-links?

Obviously some back-links are worth more weight in Google’s eyes than others. If you’re a beginner in the website industry, then you have probably done your fair share of “how to get back-links” research. There are a ton of good ways to get back-links out there – some work and some don’t. Places people usually start are link directories and article directories, which are always good to have in your link building plan, but will not get you very far unless you pick out some great link directories and do a humongous article directory campaign. Continue reading

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Brad Shorr from Word Sell, Inc invited me to write a guest post a while back. It took me a while, as his blog is one that I love and respect a lot and I needed to write a really good piece. Here’s a small excerpt of my piece:

Fear, lack of convincing proposals, lack of professionals, taking the “safe route”, there are hordes of reasons based on which companies, especially those in the B2B sector, choose not to take a second glance at social media. Brad has better explained the reasoning and the most common obstacles behind such decisions.

But Social Media does generate valid opportunities for companies to better reach current customers, potential ones and those who are now getting ready for corporate life and will later be eligible for the position of customers. Once the opportunity is identified, how can an employee, and external consultant or an agency convince a certain business owner, CEO, Director of Marketing or who ever makes the final decision that the promise of the social media needs to be pursued? It’s not a simple task, but it’s not rocket science either!

Head over to Word Sell for the rest of the entry!

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